Our Story

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The Roasting Studio

Our roasting facility is located inside the Bread Box building on Sixth and Jefferson in Lexington, KY. This 324 sq ft space provides just enough room to house our Sivetz quarter-bag coffee roasting, our coffee-packaging setup, and several thousand pounds of coffee.

Though we don’t sell coffee out of this location, we have many partners throughout Central Kentucky that proudly serve and sell Magic Beans.

Fluid Bed Roasting

We are one of the few roasters in the surrounding states to use fluid-bed roasting technology, which was first patented by Michael Sivetz in 1976. This method uses a stream of rapidly moving, superheated air to roast coffee. We find that using a Sivetz can result in a more evenly roasted and cleaner tasting product that can highlight amazing characteristics in a coffee. Our quarter-bag Sivetz, which was hand built in 2006 under the supervision of Michael Sivetz, roasts only 37 pounds of coffee at a time, making each bag of Magic Beans a small batch product.

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